Home / Case Library

The Case Library

One-person companies, verified and dissected. Revenue figures are labeled self-reported or press-reported — see our methodology.

SaaS Portfolio

Pieter Levels — $3M+/yr, 0 employees, 40+ products

Portfolio strategy, build-in-public, and the art of shipping ugly MVPs.

$3M+/yr · Netherlands
 Micro-SaaS Fleet

Marc Lou — ~$48K/mo across 15 micro-SaaS

Ship fast, cross-sell inside your own ecosystem, repeat.

~$48K/mo · France
 API Business

Screenshot One — $100K MRR, no sales team

Programmatic SEO + API marketplaces as the entire growth engine.

$100K MRR · USA
 AI Startup, Solo

Ben Broca — $10M ARR pace, zero employees

AI unit economics done right — after losing money on many customers first.

~$10M ARR pace · USA
 E-commerce

Jason (Shenzhen) — ~$700K/mo solo e-commerce

AI-written listings at scale — and the fix when sameness killed conversions.

~$700K/mo revenue · China
 AI Content Studio

Pang Haoyang — one-person AI film studio, ¥1M+/yr

A "crew of one" producing AI short dramas. Creativity as the moat.

¥1M+/yr · China
New here? Start with Pieter Levels for the portfolio mindset, then Screenshot One for the distribution playbook most solo founders are missing.

More coming weekly

We publish one new dissected case every week. Subscribe to get it first, or read how we research and verify these studies.